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UMUsman Masud
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Case study / 04

CuratEd

Smart YouTube search that returns only the videos relevant to what you asked.

Category
Software
Role
Frontend Lead
Year
2025
Status
Live
CuratEd — screenshot

Overview

A search interface over YouTube built at Lead Techies Collab & Upskill, where I led the frontend team. Instead of returning everything that loosely matches a query, CuratEd filters results down to videos that are directly relevant to it.

The problem

YouTube search optimises for engagement, not relevance. Learners searching for a specific topic wade through tangential content, compilations and clickbait before finding what they need.

Approach

  • Led the frontend team: set component conventions, split work into reviewable pieces and owned the final integration.
  • Designed a clean, fast results view that keeps focus on the query rather than the feed.
  • Built a responsive layout that holds up from small phones to wide desktops.

Stack

ReactYouTube Data APIVercel

Next step

Hiring, building something, or need infrastructure you can trust?

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